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September 22, 2025

Finland Holds the Line on Myopia While the World Blinks

Amid a global swell of nearsightedness, Finnish conscripts hold their ground, showing steady rates and remarkably few high myopes. In…

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September 17, 2025

Gen Z Is Set to Drive Contact Lens Adoption. Here’s What the Industry Needs to Watch

Contact lenses aren’t just about sight anymore. For Gen Z, they’re about identity, values and lifestyle. Contact lenses aren’t just…

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